Motives and Usage Hours of Food Delivery Apps

Abstract

In recent years, delivery applications have increased in use due to technological growth and, above all, the need for people not to leave their homes; this in order to have more comfort when ordering food by ordering at home, for which several companies created or promoted different applications in order to satisfy that specific audience. The objective of this investigation is to know what are the reasons and the frequencies of use of the delivery applications, the time reference was taken to those used in the period that contemplated from October 1 to 15, 2022. The investigation carried out was descriptive type with a quantitative approach, a survey was applied as a research technique to 180 people from the city of Guayaquil, whose requirement was to have used a food delivery application; applying non-probabilistic sampling. The analysis of results determined that people use delivery applications due to the different food options they have at the time of ordering and the time they use them the most, they consider afternoon with 49.44%. An additional result of the investigation determines that Pedidos Ya was the most used food application with 37.22% of the total respondents.

Keywords: apps, delivery, technology, purchases.